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Mar
State of Social Conversational Commerce NEW YORK, March 14, 2023 (Newswire.com) - Spectrm, the conversational marketing platform businesses use to automate one-to-one conversations with consumers on messaging channels, has released the findings from their "State of Social Conversational Commerce 2023." The report surveyed 1,000 consumers from around the world with the purpose of better understanding their experiences messaging with brands on Facebook Messenger, Instagram, or WhatsApp. It investigated if messaging led to them purchasing a product, their thoughts on privacy and data collection, and more. Commenting on the findings, Max Koziolek, CEO of Spectrm, said: "As we uncovered in last year's…
