Original Article

Feeric Fashion Week. We were back!

Curtains down for the successful edition of Feeric Fashion Week, the driving force of the fashion industry in Eastern Europe, that always supported the artisanal works of young and established designers. Since 2008, it has been a meeting point to explore new trends and an important national and international showcase for creatives of the fashion world.

The 13th edition of Feeric Fashion Week turned, once again, Sibiu into the world capital of fashion and between July 21st and 25th, guests from all over the world came to Sibiu, to #feelfeeric and to discover new collections in unconventional spaces like the cinema of Promenada Mall Sibiu, an abandoned building, the forest or the traditional village of Apoldu de Jos.

Fashion Week opened with a welcome event hosted by Landiana, Vice President of Feeric

Fashion Week that included the opening of a photo exhibition entitled -Make simplicity great again-, the motto of the entire edition of Feeric Fashion Week, which focused on recycling, education about consuming and more responsibility in fashion industry.

The first day of individual fashion Shows began in the center of Apoldu de Jos, in a beautiful rural atmosphere, which impressed guests from abroad, from the United States, France, Italy, Monaco, Belgium, Pakistan, Spain and Egypt.

The guests were received in the purest Romanian style, with bread and salt, with villagers dressed in traditional costumes and with a Transylvanian musical show that opened the presentation of the Apoldist store collection.

Being the first sustainable store from Romania, Eastern Europe, Apoldist offers customers the opportunity to purchase clothes with the help of discounts, in exchange for used items that will be recycled. The presented collection consists of old pieces of clothing, reused, restyled, and thus re-highlighted.

Apoldist is a fair trade online curated fashion store that aims to make a change by highlighting ethics & aesthetics, and for the ones that need more, they are here to teach them how to choose better. Being the first sustainable shop of its kind, Apoldist offers its customers the possibility to buyback clothes with discounts, in exchange of their own used/vintage items that will later be upcycled.For a unique & sustainable shopping experience, Apoldist offers a selection of curated designers, both emerging and established, young talents and students, some of whom work with sustainable fabrics but surely all of them are operating ethically. We will discover together the work of the selected designers but not before being encouraged by the team of Apoldist to invest in long lasting design, dress effortlessly, make conscious choices, be material wise, wear clothes that matter, and never refuse to reuse fashion.