08
Jul
Joel Weinshanker will have full oversight of the global business expansion of Smiffys HILLSIDE, NJ, UNITED STATES, June 28, 2024 /EINPresswire.com/ — Ad Populum has acquired Smiffys in a definitive agreement that will include Ad Populum Founder and Managing Director Joel Weinshanker leading the worldwide Smiffys business. Ad Populum will leverage its product development innovation, creative capabilities, and omnichannel retail solutions to work with the existing management team at Smiffys. Building on Smiffys’ history and existing infrastructure, Ad Populum will look to grow Smiffys’ position as a global leader in dress up design, manufacturing, and distribution of costumes and accessories…